BUILD a beautiful website 
CREATE more leads
FIND new customers
EXPLODE your sales!

RoughRider Digital Marketing is a Vaughan based Internet Marketing Agency serving Toronto and Southern Ontario. We will take your on-line presence and increase it immediately starting with our proven Websites Designs and augment it with SEO (strategic search-engine optimization), social media enhancement and marketing utilizing the various internet marketing platforms and strategies that are available. If you currently have a website that you are aesthetically comfortable with, and you are not seeing satisfactory returns, it's probably time to up your internet marketing efforts. Talk to us, we'll show why it might be time to make positive changes to your on-line visibility. 

​Look good while
Increasing website traffic. ​

​​​​F​IND OUT MORE!
WEBSITES STARTING UNDER $1,000 

• ​​Beautiful Websites
• Web Design For Max Sales
• Search Engine Optimization
• Mobile/Tablet Optimized Sites
• Social Media Marketing
• Content Marketing
• Web Apps
• Graphic Design; Logos
• ​Hosting​
• Quality Linking (Internal, External)

​Getting Started on Your
Website Design and Development

RoughRider Digital Marketing will consult and design your user friendly, content driven, visually appealing website that will be delivered complete with on page search engine optimization (SEO) in place. Our content writers are experienced and have both technical and marketing backgrounds.  We understand consumer habits when it comes to the use of the web as a tool to find what they need.  It is probably the most important tool most local business will utilize. Businesses owners need to be on the first page of Google.

In addition to positive internet search engine results, we know that a successful website must be informative and enjoyable to engage the customer; and  it must be user friendly, which means ease of navigation.  So the objective is to accomlish three steps. 
​

1. Get the searcher to your site with strong SEO  
2. Make navigation easy for potential customer;
3. Trigger conversion to the your sales funnel. 

Sites we design and optimize are guaranteed to have a fast response time (quick page loading), and strong Calls-To-Action) applications.  Our design team creates a website that captures your product or company's essence through a visually captivating look at the same time being a functional information and sales tool. 

Our design allows for responsive functionality.  The site will perform equally well in tablet and mobile applications which is critical to success.  Mobile phones are now being used in over 65% of searches so we understand the importance of accurate mobile translation of your site.   Your web presence may possibly be the most important sales tool in your arsenal.  Our goal is to make you one of the first choices in your market, if not the first.  This is what we mean by leaving the competition in the dust. Your dust.

Finally, RoughRider will provide energetic Website management in order to continuously update and modify algorithm requirements, your company info and offers, changes in content and all aspects of SEO.  

Planning the Perfect Web Design

RoughRider will sit down and with you and get a full understanding of your business, products, special offers, warranties, demographics and recent history.  Everything begins with the Clent's vision and understand overall objectives. 
We will:

• pinpoint the service and/or product benefits you offer,
• target the clientele you are looking for
• target the area you wish to reach.
• design a user friendly site 

​We will not begin until we understand your niche in its entirety.  We will work with you to optimize the visual aspect of the site, in particular, the photos, videos, product shots and whatever else is needed. Together we will understand and pinpoint the services or product benefits you offer, the clientele you are looking for, and the area you wish to reach.  We will not begin construction on the site until we understand your niche in its entirety. .  ​

Mobility Responsive
​Smartphone and Tablet Friendly Websites

Our content writers are experienced and have both technical and marketing backgrounds.  We have become knowledgeable in consumer habits when it comes to the use of the internet as a tool to find what they need. We understand that the site must be user friendly, as fast as possible and it must deliver consumer response.  We apply this knowledge along with the behind the scenes workings of SEO. 

​Searches are taking place extensively on smartphones versus laptops so we understand the importance of absolutely accurate mobile translation of your site. Your web presence might possibly be the most important sales tool in your arsenal. Our goal is to make you the first choice in your industry.  This is what we mean by leaving the competition in the dust.   Your dust! ​

How important is Web Mobility?

Research shows that mobile devices now make up over 65% of all searches, which helps us define 'local SEO'. Chances are the mobile device user is moving around in a car, shopping in a mall, or on transit or even relaxing at home, but usually their search involves something in their local area. With 65% mobile use for searches, the leading  reason for Google algorithm changes and updates including voice queries is this extraordinary increase.  

Non-mobility is unacceptable for web page rankings and if you want to rank. You website must make be fully responsive to keep the visual experience positive and to ensure ranking.  Examples of responsive issues are types size, content fitting comfortably on screen and easily readable, content not exceeding phone borders, manageable Calls to Action, and acceptable load times.  In Google's latest algorithms, mobile design is more important than desktop.      ​

Action

A website that is clean, simple, and fully optimized for SEO and rankings is a great start. Your website must have clear 'call to action' options that lead to visit conversion filling the sales funnel. Authoritative, trust building content and information in and about your product niche, and your specific product will follow. Properly developed social media presence with potential advertising campaigns will be implemented and you will have a full understanding of the possibilities for your business. Entrepreneurs need to embrace the technological aspect of Web design as the driving force behind its effectiveness, and its value in converting visits to leads to sales.  

Digital marketers are required to read and learn on an ongoing basis as search protocols are constantly changing. Web Design is where SEO starts, on page content, titling, navigation, meta-tagging and more help position your site in rankings.  If you rely on, or would like to rely on internet presence to grow your business, focusing on your product and sales is the most important thing you do. Leave the web development to us and enjoy the increased traffic and sales leads that will come your way. To use a cowboy analogy, we'll rope 'em, you tie 'em up.   

We work with our clients to build relevant videos, pictures, articles and creative and authoritative content writing that will enhance site value and performance.  We are confident that will help you grow your business, and we will do it relatively quickly.    

Toronto | Vaughan | Aurora | Newmarket | Markham | Richmond Hill | Mississauga | Oakville | Brampton