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Web Design Vaughan Ontario

• ​Beautiful Websites
• Web Design with a purpose
• Search Engine Optimization
• Social Media
• Citations and Backlinking
• Blogging
• Content Marketing
• Web Apps
• Graphic Design
• ​Hosting​

​Look good in Vaughan,
increase website traffic,
​make it simple as pie, 
convert leads ​to sales! ​
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Getting Started with
Web Design Vaughan, Ontario

RoughRider Digital Marketing understands the Vaughan market very well. Getting to know the individual business is the next step to designing and deploying an effective web site design that will accomplish all of the goals that are set out by the client. There are basically three goals that a web developer should be trying to achieve through the website: 

First goal, respect and trust -  As a local business, you want your site to reflect the company, its values and its quality products or services. This aspect pushes the reputation and story behind a business to the forefront to your potential customer.  When a consumer looks up a major food brand for example, they aren't necessarily trying to purchase anything, but rather they may be wanting to know more about the company itself and the product they were researching. They were likely investigating food contents or its benefit, where they make it, and do they use quality production methods.  It becomes a trust building journey and a website's content needs to speak to the visitor with the objective of building product loyalty from the valuable visitor who has purposefully searched the company. 

Second goal, lead generation - Which is a most important aspect of a local business' websight, and is designed to build the sales leads needed to succeed in business here in Vaughan, or anywhere for that matter. What makes this goal unique is that is query driven, that is, the results are based on internet searches. Site content is paramount to creating the foundation for optimum search engine results on Google. Content involves knowledge based written information about the company, its product and applications complete with picture, charts or whatever relevant information that can be included. Our content writers are experienced and have both technical and marketing backgrounds. 

Third goal, value proposition, sales offers and products - more oriented to online stores and suppliers of products that have been advertised in other mediums. E-Commerce continues to be a growing opportunity and we have the know how for an intuitive, yet simple store front for your product. Inventory Management for stock organization, Customer Shipping Options. Set up of payment gateways. We can give you a user friendly interface that will boost sales and profits.  Let us show you.

Getting to know Vaughan

It wasn’t until the late 1700’s that the beginnings of settlements were seen here in Vaughan. The terrain was considered difficult to traverse due to the lack of roads and trails, but eventually the first settlers; mainly Pennsylvania Germans and English began to settle here.  The Township of Vaughan was named after Benjamin Vaughan, a British commissioner who signed a peace treaty with the United States in 1783.

In 1800 the population of the Vaughan area was about 60 people and grew to 4,300 by 1840. In the early days Vaughan birthed such Hamlets as Thornhill, Kleinburg, Woodbridge and Maple which later became Villages forming the Township. Vaughan has grown to become the 5th largest city in he GTA and the 17th largest city in Canada. Today Vaughan, the city, boasts a community of many cultures and backgrounds with a population of over 330,000 people.

The beauty of Vaughan is the diverse community and its motto from years gone by 'The City above Toronto". When planning a project with a local Vaughan business, it doesn't hurt that we live and work right here in Vaughan. 

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Why RoughRider for Vaughan Web Design?

We are not an off-shore company pretending to operate locally in Vaughan.  In fact we know you are inundated with offshore SEO wannabe companies.  We work here, and we live here. RoughRider will deliver the best product for the right price, and you will enjoy improved performance, success that you may not have thought possible. The combination of the right content, the right optimization, perfect mobility, and excellent design is the recipe for a success in digital marketing.
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RoughRrider will sit down and get a full understanding of your business with you.  Together we will pinpoint the service or product andthe benefits you offer, the clientele you are looking for, and the area you wish to reach.  We will not begin until we understand your niche in its entirety.  We will work with you to optimize the visual aspect of the site, in particular, the photos, videos, product shots and whatever else is needed. ​

Vaughan Friendly Smartphone / Tablet Responsive Websites

If your business is in Vaughan then responsive mobility is important more than ever. Mobile devices will not work for a consumer if the webpage is simply reduced to fit, the writing is too small to read.  Very few users will spend time continuously adjusting their phone-screen so a page will be readable.  It's estimated that over 60% of Vaughan residents will refer to their handheld device for product and service searches.  Since they are using the device and probably on the move, it needs to be super easy to convert and in most cases you will need to be coming up very high in the search rankings.  We know how to accomplish these high rankings and we understand how to get click-through conversions once visitors meet your company on-line.  Our goal is to elevate you to the first choice in your niche market.